City Spotlight: Milwaukee

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Why visit Milwaukee, Wisconsin?

  • Waterfront and Riverwalk
  • Wide Array of Architecture, Culture, and History
  • Beer, Breweries, and City Tours
  • Amazing International Cuisine
  • Fun Festivals for All, Year Round

Frontdesk welcomes you to Milwaukee, Wisconsin! It’s an amazing city full of hidden gems that we can’t wait to share with you, especially since it’s our home. Located on the western shore of Lake Michigan, Milwaukee is a bustling manufacturing hub with strong roots and forward-thinking businesses. The city if known for its museums, breweries, and festivals. In recent years, Milwaukee has become a hub for entrepreneurs, artists, and other creative spirits.

Lake Michigan Lighthouse - Milwaukee WI

Milwaukee Vacations

Combined with the recent creative boom, the lakefront makes the city an exciting vacation destination. Visitors can enjoy the best of both worlds by spending time at the beach and in the city. Kick back and relax in beautiful Wisconsin while staying in convenient vacation rentals nearby.

Downtown Milwaukee WI

Milwaukee Business Trips

Traveling for business doesn’t have to be a drab. Milwaukee is a progressive city for corporate travelers. It offers business guests a growing list of great food experiences, cultural attractions, and the best in unique lodging. Coming to Milwaukee for work? Enjoy it like a vacation!

Milwaukee Neighborhoods

People call Milwaukee a “big city of little neighborhoods” for a reason! The city consists of over a dozen individual neighborhoods. Each neighborhood boasts its own culture, personality, and plenty of locally owned businesses. Here are a few of our favorites to explore and find rental accommodations in.

  • Milwaukee’s East Side

    This is a great area for those who want to spend a night out on the town. As the historic home of Milwaukee’s Italian population, it’s gotten a little more funky since the 1960’s. Brady Street is one of Milwaukee’s main nightlife areas, where the local UW-Milwaukee college students hang out. You’ll find restaurants, bars, jazz clubs, and other trendy establishments scattered throughout the East Side.

  • Downtown Milwaukee

    Home to some of the city’s most popular attractions, including the Milwaukee Art Museum and our beautiful lakefront! From beaches to museums, it’s easy to spend the day exploring downtown, and enjoying plenty of great bars and restaurants at night.

  • Historic Third Ward

    This is home to the nationally acclaimed Milwaukee Public Market. Set on a backdrop of historic warehouse buildings, you’ll also find locally owned specialty shops, unique art galleries, and memorable restaurants. The Broadway Theatre Center and the Milwaukee Institute of Art & Design are also located here.

  • Walker’s Point

    A hub for foodies with an industrial edge, Walker’s Point features award-winning restaurants and locally-made artisan foods. Although many of the neighborhood’s bars and restaurants are focused along Second Street, Fifth Street is quickly becoming another hotspot for the area.

  • Bay View

    Located just south of Milwaukee on the shore of Lake Michigan, Bay View is a hip and eclectic neighborhood. Kinnickinnick Ave features one of the city’s most popular bar districts, close to beer gardens, a thriving farmers market, and weekly concert series in the summer.


You’ll need Frontdesk’s Milwaukee Guidebook. It’s curated by local experts and filled with only the best bars, restaurants, and places to visit.


What to do in Milwaukee?

From restaurants and brewery tours to boutique shops and art museums, there is no shortage of things to do in Milwaukee! Explore some of our favorites below:
  • Enjoy the water and beach at Lake Michigan

    During the summer months, you can enjoy beaches, paddle boarding, surfing (that’s right!), kayaking, and boat tours on Lake Michigan or on the city’s three rivers. You can also enjoy a day in the sun at Bradford Beach, one of the top urban beaches in the nation.
  • Milwaukee Brewery Tours

    Home to the Miller Brewing headquarters and many up and coming craft breweries such as Lakefront Brewery and the Milwaukee Brewing Company, the city is a mecca for beer-lovers. For those looking to expand their knowledge of all things beer, there are endless brewery tours and tastings to attend.
  • Milwaukee Museums

    Spending an afternoon exploring one of the many Milwaukee museums is also highly recommended. Milwaukee features The Harley Davidson Museum and Milwaukee Art Museum, both which offer full day experiences. The Milwaukee Public Museum also boasts four floors of wonders to pique the interest of anyone who visits.
  • Milwaukee Festivals

    It’s the ‘City of Festivals’ with good reason – there’s something going on nearly every weekend. Summer is definitely the most busy festival season with events like Jazz in the Park, Pride Fest, German Fest, or the Bloody Mary Festival. We’re also home to Summerfest, the largest music festival in the world. The event launched in 1968 and features music, food, and shopping.
  • Milwaukee Restaurants & Bars

    Each neighborhood offers a great selection of restaurants specializing in all kinds of ethnic cuisines and specialty foods (don’t leave Milwaukee without trying some fried cheese curds!). The Milwaukee RiverWalk, a pedestrian path stretching between the Historic Third Ward, Downtown and Beerline B neighborhoods, is home to some of Milwaukee’s best restaurants, bars and nightlife. Visiting the Milwaukee Public Market is a must for foodies! The downtown market is filled with artisan shops, ethnic products and freshly-prepared food. Visitors can participate in cooking classes in the Madame Kuony Demonstration Kitchen or enjoy their market treats in the second-floor Palm Garden.

Frequently Asked Questions about Milwaukee

Founded in 1846, Milwaukee is rich with Native American and European history.

Solomon Juneau, Byron Kilbourn, and George H. Walker are considered the founding fathers, each responsible for building substantial sections of the Milwaukee area.

The name “Milwaukee” comes from an Algonquian word Millioke, meaning “Good”, “Beautiful” and “Pleasant Land” or “Gathering place [by the water].” There’s even a restaurant named Milioke downtown, which we highly recommend.

Surprisingly, it’s not because we are in the land of dairy! The creamy yellow bricks made in the 1800’s from clay found in southeastern Wisconsin are responsible for Milwaukee’s Cream City nickname.

If you’ve heard of the “Greek Freak” aka Giannis Antetekoumpo, you’re probably familiar with our all-star NBA team, the Milwaukee Bucks. The Fiserv Forum is the brand new, state of the art arena where the Bucks play.

Our MLB team, the Milwaukee Brewers, plays at Miller Park just outside of downtown Milwaukee. The team won the NLDS in 2018.

The Milwaukee Admirals is our AHL team. They have been affiliated with the NHL’s Nashville Predators since 1998.

Two popular options are the Wisconsin Center and the Italian Community Center.

Yes! The Convention will be held at the Fiserv Forum on July 13th through the 16th. We are very excited to welcome the convention to our home city of Milwaukee.

The statue, located along the RiverWalk just south of Wells Street, is a must-visit selfie spot. Happy Days, which was set in Milwaukee, featured a character called The Fonz, played by Henry Winkler.

Best Places to Stay in Milwaukee

Lodging options in Milwaukee are as diverse as the city itself. Traditional business and vacation travelers often stay in hotels, but the recent evolution of travel has expanded options to offer a more unique view of the city and its trendy neighborhoods. Consider a city stay that provides the same security and consistency of a hotel, with the more unique, spacious, apartment style accommodations of or vacation rental. If you are seeking an alternative to traditional city lodging for short-term stays… Frontdesk has you covered with great Milwaukee rentals.

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